… harm to the earth we have all caused is staring right back at us and cruelly. The situation, do believe, is long, long past a repair. The challenge now is about 'survival', about facing up to the harshness, about limiting the suffering.
.. even a bit of relief demands massive sustained action. Even most aggressive efforts by governments can hardly help. The challenge demands every one of us do that critical bit of labour religiously.
.. awareness has hardly helped and therefore Kosher is seeking action and would strive to ensure that all its clientele and consumers respond with action at an individual level. We would work with communication modules and also with programs that provide opportunity for our customers do their bit at the individual level.
.. and we start with a request. Do nurture at least one plant .. at least in a pot…
We believe, paper - which is largely made from trees which provide the life essence for the life on earth, is being rather recklessly used - contributing directly to the alarming rate of depletion of trees.
We believe, the need to act towards bridging the huge shortfall from sustainability levels both on account of ecology and resource is very urgent. We believe, the ideal approach is to put greater thrust on resource renewal duly supplemented with judicious consumption - - which puts the responsibility to act - vastly with the consumers.
We intend to work on initiatives that would create awareness about the alarming situation and develop structured social programs that would facilitate consumers - individually as also collectively - help contribute towards perpetual regeneration of life giving trees and plants.
Shashi Kanth Tiwari